Driven by digital technology, the e-commerce industry has ushered in a period of rapid development. Today, the scale of e-commerce industry is expanding, and major enterprises are actively transforming and upgrading, gradually changing from offline to online. With the rapid development of e-commerce industry, traditional industries are facing great pressure. The e-commerce industry has changed the marketing environment to a certain extent and intensified the industry competition; It has changed consumers' shopping habits and concentrated traffic, reducing the number of customers of traditional enterprises. In this context, as one of the "four little tigers", abosin electric appliance started from many aspects, highlighted the encirclement, sang all the way, continued to seize market share and open up its own market.

Abosin Electric has always focused on the field of small household appliances. In the process of development, it has set the right direction, grasped the opportunities, continuously improved its strength, and laid half of the country with its efforts bit by bit. With the rapid development of e-commerce platform, abosin appliance has fully grasped the outlet of e-commerce development. Taking the e-commerce platform as the main sales channel, it has continuously established an emotional connection with consumers through active innovation of marketing mode, presenting consumers with a unique brand experience. Over the years, with the efforts of the abosin electrical team, abosin electrical has gradually built a perfect online and offline sales network, and the brand influence continues to expand.

With the continuous upgrading of consumption concept, consumers are no longer satisfied with the single product demand. For enterprises, if they want to occupy the minds of consumers rapidly, they are bound to make great efforts in product innovation and category improvement. Abosin appliance knows this well, always focuses on tapping the "small" needs of users, adopts the development model of multiple categories of products, and insists on launching a new product every three days on average. Through innovative products, abosin electric appliance has continuously improved its product line, brought more choices to consumers, and effectively met the diversified product needs of consumers.

In the "double 11" in 2012, abosin, Dongling, belryder and SKG took the lead in "hitting the net" with small household electrical appliances, and achieved good sales results in Shunde's household electrical appliances Jianghu, which is known as the "four tigers" of Shunde's e-commerce. Today, the "four tigers" of the past have been honed, some have gradually faded the highlight, and some are still new at any time. The reason why abosin Electric has always been recognized by the market is that abosin Electric has the courage to innovate, the correct and reasonable market layout, creative products and high-quality services, which continue to consolidate its position in the market.

In the future, in the face of the changeable small household appliance market, abosin appliance will continue to improve its competitive strength in many fields such as product R & D and innovation, marketing layout and insight into consumer demand, actively enrich its product lines, create more high-quality small household appliance products, and inject more vitality into the development of the small household appliance industry!