From March 17 to 20, 2022, Shanghai New International Expo Center will usher in awe (China home appliance and consumer electronics Expo), a top exhibition attracting worldwide attention. This exhibition takes "smart technology, creating the future" as the theme, which makes people full of endless imagination of future life scenes.

It is reported that the consumer electronics sector, as one of the core display contents of awe2022, has successfully gathered Sony, Huawei, Tencent, Hisense, TCL, LG, LGD, Panasonic, JD, Skyworth, Konka, Changhong, iFLYTEK, graffiti intelligence, Xiaodu whole house intelligence, audio Federation, Spitz, Tuobang, yeelight, duya, Le orange, Xiaoxun, Qingke, Realtek, worth seeing, biyiwei Dexin intelligence, dream Lily and other well-known brands at home and abroad came to the exhibition.

How awe's consumer electronics sector will present a more intelligent and scientific future next year depends on how these exhibitors play. In addition to the appearance of various black technology hard core products, it is more important to fill the atmosphere of on-site experience.

Let's take a look at the products. Whether foreign giants, domestic giants or new power players, focusing on the ultimate needs of consumers in terms of video, audio and image quality and intelligent interaction, they have provided more quality choices for the market by launching various black technology products this year.

As a wind vane, Sony has released a number of new products this year, whether it is the two flagship home audio and video entertainment audio products ht-a9 and ht-a7000 equipped with Sony's latest audio black technology - 360 space sound field mapping technology (360 SSM), or the flagship photography micro single designed for content creators ™ The mobile phone 1xperia pro-I and the new generation of flagship digital film camera cinealtav 2 will be the gospel of Sony fans.

This year, the concept of "meta universe" is ready to move, and behind all the hot concepts, there needs to be technical support. Lou Chao, vice president of iFLYTEK and President of Southwest China, believes that "artificial intelligence technology" can provide technical support for a large number of scenes of metauniverse. At the 2021 iFLYTEK global 1024 developer Festival, iFLYTEK released "virtual human interaction platform 1.0", which defined "what is the real future virtual human interaction platform" for the first time in the industry.

What Huawei expects most is the Hongmeng ecological Vientiane built by the release of harmonyos this year, which makes everything interconnected and sail to the sea of stars. The advent of Huawei smart screen has brought a new competitive dimension to screen TV. Since this year, Huawei smart screen has newly upgraded harmonyos 2. With the distributed ability of Hongmeng system, it makes TV not only a TV, but also a smart center of smart home in the future. Huawei smart screen can cooperate with mobile phones, tablets, wearables and other devices, So as to bring a TV experience different from the traditional one.

Hisense, a domestic tycoon, has taken a unique attitude on the laser TV. Its "curlable" laser TV just launched this autumn makes the large screen of more than 100 inches not "occupy a wall of the living room all the time", makes the large screen "retract and play freely" and pushes the laser TV to a new height.

TCL's 98 inch IMAX giant screen smart screen, qled game social version smart screen and 8K Mini led leading smart screen have achieved the ultimate play in TV interactivity. At the bottom of realizing the ultimate interactivity are chip technology, intelligent control technology, link technology and other innovative technologies, which play an infinite charm.

In awe2022, will Sony create various forms of product "private experience" for true love fans and enthusiasts? Will "leading brothers" such as Hisense and TCL still offer "new killer mace"? How will Huawei's Hongmeng ecology be all inclusive? Will iFLYTEK interpret a meta universe with the latest virtual intersection technology?

Awe never abides by the rules. At next year's exhibition, the industry and market will usher in a super feast with an exhibition area of more than 160000 square meters and an estimated 400000 visitors, as well as hundreds of central and local media such as CCTV and Xinhua news agency, mainstream media in vertical fields such as finance, technology, home appliances, home, 3C digital and fashion, high-weight we media and KOL Koc will carry out multi perspective and long-term reports on awe, and dozens of well-known foreign media will also go deep into awe to explore its secrets. How to interpret the consumer electronics sector, I believe that brands will live up to the market and users, and bring unlimited possibilities on awe2022.